behaviors.rental_cars

Indicates the person or family rents a car multiple times per year.

Properties

Display Name Rental Cars
Packages Standard Overlay Package

Indicates the person or family rents a car for personal use at least 3 times per year or business use at least 4 times per year.

The model is a 10-point likelihood scale ranging from 0 (least likely) to 9 (most likely), where higher numbers indicate greater likelihood.

See also:

Database Values

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